๐ New
Microsoft Ads, fully managed
Microsoft Ads now works like every other platform in Pace. View campaigns, ad groups, ads and keywords, pause and turn them on, and change budgets. Microsoft campaigns are included in daily automated pacing, the Pace button works on them, and Microsoft accounts get Sparks and appear in the weekly email and Slack reports.
๐ New
Last month, and budgets by month
A new period switch on the dashboard shows how last month finished, with the final pacing figures and average daily spend. And in account settings, a budget calendar lets you set a different budget for any month ahead of time. It works on Google, Meta, LinkedIn and Microsoft.
โจ Improved
Notification and change history improvements
Notifications show the account's colour and platform, with a link straight to the account. The change history shows keyword and campaign names instead of IDs. You can also unlink an ad account from its settings, with a confirmation first.