4 updates shipped in Pace.
Pick which columns the Keywords table shows and it remembers, the same way the Campaigns table already did. Come back tomorrow and it looks how you left it.
The two bid-estimate columns — First Page CPC and First Pos. CPC — are still off until you turn them on. Google only fills them in for keywords you're bidding on manually, so where there's no estimate you now get a dash instead of $0.00.
The Campaigns table shows each Google campaign's bid strategy and how that strategy is doing — enabled, still learning, limited by budget — without you going looking for it.
Group by bid strategy and portfolio strategies stay separate from standard ones. A portfolio Target CPA and a standard Target CPA are different things, so they get their own rows instead of being added together.
Hover an ad row and a gear appears next to its status. Archive is in there, so a creative you're done with goes away without a trip to Google Ads.
It asks first, and names the ad and the campaign it's in, because Google won't let an archived ad come back. The change lands in your Changes tab like every other edit Pace makes.
The Search terms view in Search Lens now opens with the top 250 terms and loads more as you ask for them, so a big account doesn't dump thousands of rows at you before you've read anything.
Match types are proper labels now — Near exact, AI Max, Performance Max and the rest — and clicking one filters the report to it. There's a campaign filter too, the same one the Patterns view uses.