A feature you expected is missing for one of four reasons: your plan doesn't include it, your role doesn't allow it, the ad platform doesn't support it, or it's switched on per workspace. Here's how to tell which one you're looking at.
What does the Pro or One badge on a tab mean?
It means the tab exists but your plan doesn't include it yet, and the badge names the lowest plan that does. Pace keeps plan-gated tabs visible rather than hiding them, so Improvements, Forecast, Findings, Records, Reports and Notes all stay in the account sidebar with a small Pro or One badge until you upgrade. Open Settings, then the Billing tab, to switch plans and the badges clear straight away. For what sits behind each one, read how Pace's plans compare.
Which features need a paid plan?
Basic covers automated pacing, overspend protection, inline editing, the change audit trail, monthly budget scheduling, email notifications, and team access. Pro adds most of the tools teams upgrade for: Findings, Search Lens, Creative Lens, portfolios, campaign groups, client reports, the notebook and meeting agenda, Budget Scenario Forecast, custom flighting, budget rollover, campaign KPI targets, ad set and ad group pacing, Slack, and the smarter alerts. One adds Dot, custom AI guardrails, AI assistant connections, and shareable deep links. Enterprise adds SSO, a custom SLA, dedicated infrastructure, and multi-team support.
Why can't I see billing, the team list, or some account controls?
Your role decides this, not your plan. Members can connect platforms, link accounts and edit campaigns, but can't disconnect a platform or unlink an account. Admins can do both, but can't touch billing or the team. Only an owner invites teammates, changes roles, and handles billing and plan changes. Ask an owner in your workspace to change your role, or to make the change for you. The full breakdown is in inviting team members and setting roles.
Why does a feature show on one account but not another?
The platform behind that account can't support it, so Pace hides the tab rather than badging it. Improvements doesn't appear on Reddit Ads, Amazon Ads or X Ads accounts, Records doesn't appear on TikTok Ads, Amazon Ads or X Ads, and Forecast doesn't appear on Amazon Ads. Inside Improvements, Search Lens runs on Google Ads and Microsoft Ads only, and Creative Lens on Google Ads, Meta Ads, and TikTok Ads. Campaign editing is Google Ads and Meta Ads today; LinkedIn Ads and Microsoft Ads editing is on the roadmap.
Where did the flighting option go?
Custom flighting and Daily Floor Pacing can't both run on the same account or group, so Pace hides the flight option while Floor Pacing is on. Turn Floor Pacing off for that account or group and the flighting controls come back. Both are Pro features, so check your plan first if neither one is there. See custom flighting and the daily spend floor for how each mode paces.
A feature I used during my trial has gone. Why?
Your 14-day trial gives you full access to every feature, and on day 14 your workspace settles onto the plan you chose. Anything above that plan reverts to a Pro or One badge. Open Settings, then Billing, to see the plan you're on and switch to a higher one at any time. Billing questions are answered in the billing FAQ.