Campaigns & reporting
Read the campaign table, configure alerts, export reports, and surface AI insights.
21 articles
See every campaign's spend and status
See every campaign in an account with its spend, status, budget, and metrics, then sort, filter, edit in place, drill into its ads, and export to CSV.
Edit a Google Ads campaign in Pace
Change campaign settings, budgets, ad groups, keywords, and ads straight from the Pace campaign table, so you never have to open the Google Ads interface.
Edit a Meta Ads campaign in Pace
Change a Meta Ads campaign and every ad set inside it from one dialog in Pace: budget, bidding, targeting, schedule, and the pace rules for each ad set.
Set a per-campaign KPI target
Give one campaign its own CPA or ROAS target to beat, so Pace funds your strongest performers first without changing how much the account spends overall.
Archive vs. pause a Google Ads campaign
Understand the difference between pausing and archiving a Google Ads campaign in Pace, and how to choose the right one before making a permanent call.
Build branded reports for your clients
Build branded, board-ready performance reports for any ad account across all seven platforms, with AI-drafted commentary and one-click PDF export in Pace.
Embed a report on your own website
Publish any saved client report on your own website as an interactive slide viewer, with an optional password and a list of sites allowed to display it.
Turn on the weekly performance report
Get a weekly summary of each account's pacing status and every change Pace made that week, delivered to email, Slack, or both without ever opening the app.
Set up alerts
Turn on the right Pace alerts, send each one to email or Slack, and route any client's notifications to their own channel, all from workspace Settings.
Alert types explained
A plain-English guide to every Pace alert type: what each one watches for, which platforms it covers, and whether it reaches you at once or in the daily digest.
Your alerts inside Pace
Read every alert Pace sends without leaving the app — the bell, the home page, and each account's own Alerts tab — plus a one-click mute for noisy ones.
See every change made to your accounts
Find out who changed what and when across your workspace: Pace's own budget moves, your team's edits, and changes made directly in Google Ads or Meta Ads.
Performance records
See every account's all-time best day and best month across nine metrics, get told the moment a record breaks, and backfill years of history in one click.
What Pace flags automatically for you
AI Sparks are read-only insight cards that surface the anomalies and opportunities across your accounts worth attention, without ever changing a budget.
Grade your ad account's setup
Grade an ad account's setup with a scored 0-to-100 health audit: an A-F grade, a ranked list of fixes, an AI summary, and a printable PDF for clients.
Forecast what a budget change would do
Project what raising or cutting an account's budget would do to clicks, conversions, CPA, or ROAS, built from your own history with a confidence range.
Group accounts into portfolios
Group ad accounts from any platform into a client portfolio, then track blended spend, pace, goals and reports for the whole set from one shared dashboard.
Find wasted spend with Search Lens
Search Lens groups your Google Ads and Microsoft Ads search terms into wasteful word patterns, so you can block what is burning budget in a few clicks.
See which creatives are working
Rank every ad on quality, resonance and freshness so you can tell which creatives earn their spend, pause the ones that don't, and feature the winners.
Keep shared notes and a meeting agenda for each account
Keep shared, searchable notes on any account or portfolio in Pace, and have Pace draft your next client meeting agenda from the account's recent activity.
Find wasted spend in audiences and placements
Spot the age brackets, placements, platforms and devices burning budget in your Google Ads and Meta Ads accounts, then exclude the worst of them in one click.
Related categories
Getting started
Connect your first account, set your first cap, and see Pace in action in under 15 minutes.
7 articles
Connected accounts
Authorise Google Ads, Meta Ads, LinkedIn Ads, and Microsoft Ads. Manage permissions and reconnects.
9 articles
Budget pacing
How Pace decides when to pause, daily vs monthly caps, platform behaviour, and manual overrides.
14 articles
Workspaces & billing
Invite teammates, assign roles, manage subscription tiers, plan limits, and invoices.
6 articles
Troubleshooting & FAQ
Fix sync issues, understand why Pace took an action, and get quick answers to billing questions.
9 articles