You can edit any setting on an existing Google Ads campaign directly from the Pace campaign table. Small changes happen inline; bigger settings open a focused panel.
Permissions required: Owner or admin role on the workspace.
Inline edits
The fastest changes happen right in the table cell. Click the value to edit it.
- Click the campaign name to rename it.
- Click the budget cell to change the daily budget.
- Click the max CPC cell on any ad-group row to change the ad-group max CPC.
- Click the max CPC cell on a keyword row to change the keyword max CPC. This is only editable when the campaign uses Manual CPC bidding.
- Click the status badge to switch between Live and Stopped.
Inline changes save automatically and sync to Google Ads in the background.
Open the edit panel
For settings that don't fit in a single cell:
- On any campaign row, click the More menu (⋯) on the right.
- Choose Edit.
- The campaign edit panel opens with tabs for every setting group.
From the panel you can change:
- Bidding strategy (including switching strategies, for example Manual CPC to Max Conversions)
- Location targeting
- Language targeting
- Conversion goals
- Audience signals
- Sitelinks
- Callouts
- Network settings
Each section saves independently. A confirmation toast appears as soon as Google Ads acknowledges the change.
Add new ad groups, keywords, or ads
Use the Add button at the top of each table:
- Add ad group opens a dialog with the same fields as the wizard's Ad groups step.
- Add keywords lets you paste keywords with match types into a chosen ad group.
- Add negative keywords for campaign-level negatives, with a remove flow for cleaning the list later.
- Add ad opens the Responsive Search Ad editor.
Editing ads and keywords: use Rewrite, not Edit
Google Ads doesn't let you change the text of an existing ad, or the text or match type of an existing keyword. To change either, you rewrite them. Pace adds a new version and stops the old one in a single action.
- For ads, use Rewrite in the ad row's menu.
- For keywords, use Rewrite in the keyword row's menu. The new keyword starts collecting data fresh; the old one keeps its history but stops serving.
If you only need to change a keyword's max CPC bid, edit it inline. That doesn't require a rewrite.